Let me start with stating that at hype4.com we use Sketch as our primary design tool for all our professional projects.

Sometimes an intentional absence of content is what’s needed in a design system. Here, we’ll explore why.

When working on a design, I’ll often step through variations of a font until I hit the right amount of attention or emphasis.

Some brands need Hindi logos that are as well designed as their English counterparts. But they often don’t, so I did it for them.

The origin story for a style no one wants.